Reset, an expanding resale store, has opened its third location on the historic Main Street of St. Charles. This act is a feat in itself, but what makes this story so fascinating is the economic downturn harming many businesses at this time. With record-low stock market dips and multiple tariffs, keeping a business afloat’s becoming increasingly difficult, let alone expanding with another store.
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Reset on Main Street: How a New Business Thrives Amidst Economic Hardship
By Camden Blair and Ben Bartels
Published: May 26, 2025
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